Florim Carbon Zero Collection Brochure
Creating brochures and printed collateral for Domus Group was always enjoyable, from initial sales team meetings to late nights at our print facilities. A recurring challenge was selecting the ideal paper stock, ensuring images 'popped' while maintaining tonal and colour accuracy to match the physical tiles and flooring products. We specified X-Per, an uncoated paper made with FSC® certified ECF pulp for a considerable period. Its unique finishing treatment on both sides enhances handling and ensures exceptionally bright, sharp printing. We utilised the Premium White in 320gsm for the covers and 140gsm for the inner pages.
A comprehensive 242pp collection brochure, meticulously designed to serve as the definitive catalogue for all engineered flooring products, curated explicitly for Office Fit-Out schemes.
Subsequently, we were introduced to Arena – often described as the 'Swiss Army knife' of natural, white, and ivory papers. Following rigorous test printing, we selected Arena Smooth White, 300gsm for the covers and 140gsm for the inner pages. This choice simplified our workflow significantly, as minimal colour correction was required to ensure the printed collateral accurately represented the physical tiles. This enabled architects and interior designers to specify directly from the brochures, eliminating the need to request physical tile samples.
Sample Inserts — a printed giveaway that accompanies all sample orders
An 8pp concertina-fold sample insert leaflet, designed to serve as a concise reminder of the latest product offerings and available services. This piece incorporates a handwritten note from the sample picker, introducing a personal and human touch.
Digitally printed in full colour on both sides of Fedrigoni Arena Extra White Smooth 200gsm. Cut, scored, and concertina-folded with three folds.
Finished size: 95 x 95mm
Flat, unfolded size: 380 x 95mm
Flat, unfolded size: 380 x 95mm
A quad-fold A4 promotional brochure designed to launch the new Aura engineered wood flooring collection. Printed on Fedrigoni X-Per Premium White 200gsm.
Photo by Emily Holden
Photo by Emily Holden
Primary Typeface: Gotham by Tobias Frere-Jones & Jesse Ragan for Hoefler & Frere-Jones
Fonts: Gotham Book & Gotham Medium
Fonts: Gotham Book & Gotham Medium
Secondary Typeface: Georgia Pro by Matthew Carter for Carter & Cone
Font: Georgia Pro Italic
Font: Georgia Pro Italic
Sample Binders
Sample binders, designed and produced with foam inserts to securely hold tile sample chips for client presentations.
Photo by Anastasia Jobson
Letterhead & Business Cards
A4 letterheads printed on GF Smith Colorplan Real Grey 135gsm with Buckram embossing on one side.
Business Cards printed on GF Smith Colorplan Real Grey 350gsm with Buckram embossing on one side.
Business Cards printed on GF Smith Colorplan Real Grey 350gsm with Buckram embossing on one side.